Claudio Menz
Claudio Menz is a strategic growth advisor and founder of goBespoke International, combining unique expertise in technology management and brand development across two decades of international leadership experience in Europe, the US, and Asia.
Having shaped growth strategies for world-class organizations including Procter & Gamble, Unilever, and Richemont luxury watches, as well as dynamic startups, Claudio helps ambitious businesses master the critical triangle of physical product excellence, digital innovation, and sustainability.
EXPERTISE
Claudio’s expertise spans the entire value chain – from product ideation and engineering to purchase experience and long-term loyalty – creating seamless customer journeys that bridge physical and digital touchpoints. He specializes in driving business growth through customer-centric transformations, with deep expertise in strategic brand development, innovation management, and digital transformation.
As a certified SCRUM Master, Agile practitioner, and B-Leader, he combines AI strategy implementation, sustainability transformation, and strategic innovation management to help organizations create meaningful customer experiences.
His hands-on approach transforms traditional business models into future-ready success stories while preparing organizations for B-Corp certification, enabling them to achieve sustainable growth and lasting competitive advantages.
Want to explore how to transform your business potential? Let’s connect.
Focus Areas
Brand Building
Customer Centric Transformations
Product Innovation from Idea to Launch
Route to Market in Physical and Digital Space
AI Transformation
Innovation Acceleration Change Management
Transformation Leadership
Sustainability
Agile Experts
